L’Oréal Belgium
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introduction

L’Oréal Group produced its first product in 1909 and has since been on a mission to offer the world the best of beauty. That legacy has grown to the point that the company now claims the title of top cosmetics group worldwide, encompassing 37 brands and a presence in over 150 countries. L’Oréal Belgium is one of the oldest subsidiaries of the iconic company.

Case Study: L’Oréal Belgium

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the challenge

L’Oréal Belgium recently relocated into the Quatour building, a prestigious office project in Brussels designed to be an ideal workspace that prioritizes the total well-being of its occupants. The L’Oréal Group planned to use this space to house corporate operations while also offering a welcoming space for customers and visitors complete with meeting rooms, flexible workspaces, training areas, an Eat&Meet corner, and a retail shop to showcase products. L’Oréal sought to transform its new Brussels office into a multifunctional environment that seamlessly blended work and life through technology.

the solution

Integrator ACS Partners worked with designers from AVLC to create a discreet design that would include omnipresent, noninvasive technology to harmonize with the architectural elegance of the space. Crestron covers the collaboration, control, and content needs of the new L’Oréal office space, and AVLC and ACS Partners ultimately selected the Crestron intelligent video portfolio, DM NVX® AV-over-IP platform, and control solutions to provide a premium offering with simplified management and scalable flexibility.

 
"We were confident in the crestron system to deliver on performance and scalability, and our team was proud to deliver a rapid deployment that was achieved within only two weeks onsite."
Alban Bernier
Partner,
ACS Partners

the technology

Hybrid meetings have become routine among L’Oréal employees so the design for this office needed to include a variety of meeting spaces that could support video conferencing. Noninvasive technology is located in the ceilings and raised flooring, which hides the cabling that powers premium digital content and hybrid video solutions to bring corporate messaging and collaboration capabilities to each of the spaces. DM NVX AV-over-IP and DM NAX® Audio-over-IP solutions deliver the high-quality video and audio experience the facility required while discreetly blending with the sophisticated architectural design.

In larger meeting spaces, Crestron 1 Beyond cameras were selected for their Visual AI capabilities that enable smooth tracking abilities to deliver an exceptional meeting experience. With the Automate VX multi-camera system, the cameras around the room are directed to properly capture and frame active speakers based on their posture and the direction in which they are speaking. Participants are able to speak naturally and fluidly with confidence that the Crestron system is capturing them from the best angle to keep remote participants engaged and a part of the meeting.

Beyond these meeting spaces, L’Oréal aimed to create a state-of-the-art training environment that would allow them to interact with customers and showcase their beauty products. A professional-grade technology system was needed to broadcast these sessions to larger audiences in a way that engaged participants and connected them to the content bring presented. Three modular training rooms tackle these needs and each features a Crestron touch screen to control intelligent video cameras, volume, and content sources for the 136” display at the front of the room. With the Crestron intelligent video solutions in place, L’Oréal can produce broadcast-quality live streams in their training academy to share their product trainings with a global audience in real-time.

The IT team also benefits from this deployment with the addition of Crestron XiO Cloud® technology operations management platform, which allows effortless monitoring and management of these systems. ACS Partners also provides remote monitoring, regular maintenance, and system upgrades that ensure continued operation at peak performance. The XiO Cloud platform enables L’Oréal to quickly identify any system disruptions and proactively manage their systems to reduce downtime and ensure smoother business operations.

 
"We were impressed by how the 1 Beyond intelligent cameras delivered for this project, creating an experience that truly delivered on bringing the hybrid meetings and training sessions to the next level."
Alban Bernier
Partner,
ACS Partners

the results

The Crestron portfolio optimized the technology experiences in the L’Oréal workplace with intuitive systems that create an efficient, flexible environment that accommodates individual work, hybrid collaboration, and hosting guests onsite. The cutting-edge technology and sleek office design have modernized the work experience for employees with environments and tools that set employees up for success, no matter what their day might entail.

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New 1 Beyond Cameras - Clearly capture everyone in the room.

Crestron is introducing a new line of 1 Beyond™ cameras, each designed to perfectly capture every participant in the room — even those up to 60 feet away from the lens.

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Crestron DM NVX AV-over-IP technology

DM NVX® AV-over-IP technology combines video, audio, USB, and control on a single platform to reliably distribute anything across your entire network — in real time, at the highest quality and security standards.

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Crestron Touch Screen

Designed for anywhere people share information, connect with technology, or command a space.
 

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