A New Hub for Innovation: TIG Crestron Opens Its Doors in Johannesburg
The new Woodmead Experience Space marks a landmark moment for Crestron in Africa — bringing world-class technology to life in the heart of South Africa's business corridor
July 16
A New Hub for Innovation: TIG Crestron Opens Its Doors in Johannesburg

Crestron is thrilled to announce the official opening of the TIG (Technological Innovations Group) Crestron Experience Center in Woodmead, Johannesburg. It’s a purpose-built destination that marks an exciting new chapter for Crestron in Africa.

Spanning just over 900 square meters, the new facility is far more than an office. It is a fully immersive environment where partners, customers, and end users can experience Crestron technology the way it was designed to be experienced: live, integrated, and in context.

Why Johannesburg? Why Now?

The choice of this location was no accident. Woodmead sits at a strategic crossroads — centrally positioned at a major highway intersection, just ten minutes from Sandton, South Africa's financial hub, and ten minutes from Waterfall, home to many of Crestron's key channel partners. The visibility from the main highway alone reinforces the brand presence Crestron is building across the continent.

But beyond convenience, this opening signals something more significant: a long-term commitment to the Africa and MEA region. As growth across the continent accelerates, having a dedicated base — with a fully equipped support center, training facilities, and a hands-on experience environment — positions Crestron and its partners to move faster, collaborate more closely, and serve customers at a higher level. "This is more than a showroom,” says Rupert Denoon, Crestron’s regional sales director for Africa. “It's a fully immersive environment where visitors can experience our technology in real-world applications, seeing exactly how it enhances everyday spaces in a seamless and intuitive way."

Inside the Space: A Tour Worth Taking

Designed with the end user firmly in mind, the Woodmead Experience Space has been carefully laid out to reflect the full breadth of environments Crestron solutions serve. Step inside and you will find:

  • A large boardroom powered by intelligent audio and video solutions
  • A smaller collaborative boardroom
  • Four meeting pods and hot desks with room and desk booking
  • A dedicated training room
  • A smart classroom
  • A residential and hospitality demo area with integrated blinds and shades
  • A "man cave" experience zone, combining entertainment with technology
  • A command center setup
  • A canteen and support center

Every zone is live and functional. Visitors can interact with the technology firsthand — not just observe it. Featured solutions include Crestron intelligent video, DM NVX® AV-over-IP (including Multiview), DM NAX® Audio-over-IP, and AirMedia® technology, alongside room and hot desk booking systems. There’s also a full Crestron Home® OS experience, and, of course, a centralized control demo powered by our XiO Cloud® technology operations management platform. "At its core, this space demonstrates that technology should be invisible, elegant, and designed around people, delivering connected experiences that improve efficiency, comfort, and the way we live and work,” says Denoon.

Bluewater Technologies

Experience Spaces at the Heart of What We Do

At Crestron, our global network of Experience Centers has always been central to the way we tell the Crestron story. There is no substitute for showing a customer or partner how technology works in a real, fully integrated environment: in person, in the space, with everything connected and running.

"Our Experience Centers are where the Crestron story truly comes to life,” says Michael Short, Crestron VP of marketing operations and residential. “When a customer walks through a space and sees how seamlessly our technology integrates across commercial and residential environments, it changes the conversation entirely. The TIG Crestron Johannesburg space is a fantastic addition to our global network of experience spaces, and a real statement of intent for the region."

The Johannesburg space joins a growing network of Crestron Experience Centers that serve as living proof points, demonstrating what Crestron products can do andhow they feel when everything works together as intended.

Who Is the Space For?

The short answer: everyone. Whether you are a systems integrator, an end user, an architect, a consultant, or an IT decision-maker; whether your interest lies in enterprise technology, government, education, hospitality, or residential; there is something in this space that’s built for you.

Every visit is tailored. Tours begin with a guided walk through the full facility, before zooming in on the areas most relevant to the visitor's world. The experience is as much about conversation and connection as it is about technology.

Book Your Visit

The TIG Crestron Experience Center in Woodmead is open and ready to welcome you. To arrange a visit, reach out to the local team directly, speak to your regional sales manager, or connect with us through our social media channels.

We look forward to welcoming you through the doors — and showing you what technology, done right, really looks like.

Contact the Johannesburg team to book your tour today here.

featured products

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OS 4 gives you more

Crestron Home® OS 4 delivers even more of everything you asked for. A more intuitive experience. More personalization. More entertainment. More ways to control and light your home. More than ever, it’s the platform for an extraordinary smart home experience.

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Crestron DM NVX AV-over-IP technology

DM NVX® AV-over-IP technology combines video, audio, USB, and control on a single platform to reliably distribute anything across your entire network — in real time, at the highest quality and security standards.

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Crestron XiO Cloud and XiO Cloud Premium

The XiO Cloud® platform gives you two powerful subscription options to deploy, monitor, and manage all your workplace technology from one dashboard. Organization-wide. View status. Configure devices. Check network settings. Manage licenses and firmware. All from one secure location in the cloud.

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